Melbourne –
February 20, 2007
- IW
Distribution and Gadget King today announces the
Australian and New Zealand release of a new breed of
Rabbit into Australia and New Zealand, the Nabaztag/tag
– the first smart rabbit for wireless internet users.
IW Distribution and
Gadget King have joined forces to launch the new
Nabaztag/tag from Violet, the Smart Object Company.
Nabaztag/tag is an
interactive rabbit that uses non-intrusive, 'calm
technology' to perform a variety of intelligent and
emotive tasks for its owners and connects wireless
Internet users globally with other people and their
passions in a fun, personal way. It breaks the mold on
what Internet communication should look like, should
feel like, and should sound like.
At
nine inches tall, with perky ears and an abundance of
personality, Nabaztag/tag can read text messages and
emails, monitor the weather and play MP3 and MIDI files,
listing just a few of its functions. Nabaztag/tag can
also interact with other rabbits around the world,
making the online experience more personal through this
innovative, Wi-Fi connected device that appears more
friend than gadget. Nabaztag (the Armenian word for
"rabbit") responds to commands issued wirelessly from
the Internet. Nabaztag/tag's fully mobile ears can
engage in "ear play." Just move the ears of your rabbit,
and the ears of your significant other's rabbit will
move in the same way.
"Nabaztag is not just a rabbit, but a messenger of
emotion creating another layer of communication and
expression between individuals online," said Violet
co-founder, Rafi Haladjian. "Nabaztags take on the
personality their owners create for them. Your Nabaztag
can tell your spouse you are sorry, or remind a loved
one that you are thinking of them. Nabaztag is about
play, about joy -- and of course, about love. These are
the reasons we connect with one another as human beings,
and what makes the Internet a marvelous medium."
Nabaztag experienced a sell-out launch in Europe last
year. Nabaztag/tag is the next generation smart rabbit,
with enhanced features including a belly button
microphone for two-way, verbal communication.
Additionally, Nabaztag/tag will have unlimited time
playing capability for podcasts and web radios.
Availability
Rabbit
lovers will be able to buy Nabaztag/tag from stores
listed at
www.nabaztag.com.au The recommended retail price is
A$259 incl. GST and NZ$299 including VAT. Rabbit
breeders and dealers should contact Rodney King at
Gadget King (sales@gadgetking.com.au)
or Mihai Cotarta at IW Distribution (mihai.cotarta@iwdistribution.com.au)
For product
images and to arrange trial units please contact IW
Distribution:
Mihai Cotarta
Mihai.cotarta@iwdistribution.com.au
Ph : +61-3-96778975
About IW Distribution
IW
Distribution is a specialty distributor of cordless and
VoIP solutions for business, SME and SoHo/consumer
markets. We represent several major cordless / wireless
brands in Australia and New Zealand including RTX.
Please visit
www.iwdistribution.com.au for further information or
contact at
mihai.cotarta@iwdistribution.com.au or
+61-3-96778975.
About
Gadget King
Gadget King
is a leading distributor of new and innovative products
sourced from around the world. Gadget King are exclusive
agents for a number of amazing products that are sold
throughout Australia and New Zealand. Please visit
www.gadgetking.com.au for further information or
contact at
sales@gadgetking.com.au or Phone: +61-3-9510 8000
About
Violet
Founded in 2003 in Paris, France, Violet (http://www.violet.net/)
is a world smart objects and ambient intelligence
pioneer, developing products and services using
emotional technology to enable all types of objects to
communicate and become intelligent. The company's
fundamental goal is to allow advanced technology to
become integrated into people's lives, without being
obtrusive and time-consuming, or monopolizing the
attention of the user. Violet established its reputation
in the smart objects market with its first invention,
the Dal Lamp, an award-winning "emotional messenger"
exhibited to great acclaim at the prestigious Pompidou
Center in Paris and elsewhere.
